The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
White Papers
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2.2K[White Paper] South African Loyalty Landscape 2018/2019
We’ve recently been talking with Ros Netto and the team at Truth, South Africa’s renowned CRM and Loyalty consultancy, regarding the state of the...
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2.5KTowards a Universal View of the Customer
Over the past few years the marketing community has consistently expressed the need for a single view of the customer. This paper...
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4.7KCrowdTwist: How to Win Brand Love in 2019
Our friends at CrowdTwist most recent White Paper, entitled “How to Win Brand Love in 2019” is a compiled list of strategies...
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4.6KWhite Paper | Making B2B Better: A 2018 Guide
B2B relationships between brands and their channel partners are no longer as clear-cut as in the past. With the evolution of digital...
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4.6KWhite Paper | Shopper Marketing Tech: 2018 Trends
The integration of shopper marketing technology into the retail environment will ultimately future-proof brick-and-mortar stores. Technology allows for experiences, and experiences create stories,...
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