All posts tagged "Featured"

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  1

  Loyalty Strategy

  Loyalty Leaders 2021: Measuring Consumer Expectations Is All That Matters

  The 2021 Brand Keys Loyalty Leaders report was released this week. This year’s survey, a cross-category examination of brand loyalty conducted by...

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  1.5K

  Loyalty Strategy

  How CPG Brands Can Win the Battle for DTC Engagement

  Over the past ten years, the landscape that CPG brands operate in has evolved rapidly. Historically, these brands (also referred to as...

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  Loyalty NewsWire

  Loyalty Newswire – September 20th, 2021

  Welcome back to The Wise Marketer. Every Monday, our team of editors curate a list of the latest customer loyalty, marketing, and...

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  1.2K

  Loyalty Strategy

  2021 Premium Loyalty Study Highlights Rising Consumer Expectations

  Post-Pandemic Trends Influence Rise of Premium Loyalty Programs “You have to spend money to make money.” An age-old adage? Perhaps. But every...

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  Retail

  Personalizing Price With AI: How Walmart, Kroger Do It

  Who invests a database worth of intelligence into the price of a chocolate bar? Turns out, it could be more than half...