The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
All posts tagged "Featured"
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16RetailPersonalizing Price With AI: How Walmart, Kroger Do It
Who invests a database worth of intelligence into the price of a chocolate bar? Turns out, it could be more than half...
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17Loyalty Strategy3 Tactical Steps to Increase Potential Profits From Mid-Tier Customers
A company’s success doesn’t always hinge on its best customers — often, those lagging or mid-tier consumers present the best opportunities. Don’t miss...
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5.8KLoyalty NewsWireLoyalty Newswire – September 13th, 2021
Welcome back to The Wise Marketer. Every Monday, our team of editors curate a list of the latest customer loyalty, marketing, and...
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24Loyalty Strategy2021’s Retail Investor Boom Shows Time Is Right for an Ownership Economy
Early this year, we watched a group of retail investors use their buying power to drive GameStop and AMC’s values up by...
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81Executive InterviewCharting a Course for the Future of MarTech
It’s much more than hyperbole to say that we have embarked on a new phase of customer loyalty. It has become a...
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66Loyalty StrategyAmazon Prime Is Not a Loyalty Program
Monday was a national holiday in the US and Canada. The rest of the world may not care much, but we took...
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5.7KLoyalty NewsWireLoyalty Newswire – September 7th, 2021
Welcome back to The Wise Marketer. Every Monday, our team of editors curate a list of the latest customer loyalty, marketing, and...
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40Loyalty Strategy4 Ways Brands Can Make a Splash With Reels
TikTok’s popularity as an entertainment and advertising venue continues to rise, with many enterprise marketers naming it the number two app for...
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54Listen & WatchWomen in Loyalty™: Episode 5 — Lesley Saitta, Impact 21
This is the first time we have had the opportunity to interview someone who has been at the forefront of loyalty in...
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45Retail4 Answers To The Hardest Post-Pandemic Back-To-School Hiring Problems
Committed workers are the latest in fashion this back-to-school season. And for many retailers, the accessories that will pull their operational outfit...
Recent Posts
#143: Subscription (Paid) Loyalty in Hotels, Coffee Chains and Airlines – What’s Working?
Personalizing Price With AI: How Walmart, Kroger Do It
3 Tactical Steps to Increase Potential Profits From Mid-Tier Customers
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#142: An Innovative Loyalty Model from Wharton’s Professor of Marketing, Peter Fader (Short Summary Show)
Loyalty Newswire – September 13th, 2021
2021’s Retail Investor Boom Shows Time Is Right for an Ownership Economy
