The Wise Marketer tracks new concepts and thinking from those executives leading marketers into the next phase of digital customer marketing. This...
Each week, our team of editors curate a list of the latest customer loyalty, technology, and other relevant marketing news. Our goal...
Continuing the 2022 Women in Loyalty™ series, Episode 11 highlights two exceptional leaders from global brands in the cosmetic and beauty industry....
LinkedIn has quickly become one of the most popular social media platforms for business professionals, with millions of users. It’s a practical...
According to research by McKinsey, top-performing customer loyalty platforms potentially boost revenue through points redemption by 15-25% in a year. It’s possible by increasing either the...