The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Let’s Talk Loyalty Podcast
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2.1K#57: Award-winning loyalty programme in Mauritius: Wiiv Rewards
Wiiv Rewards is a coalition loyalty programme launched in Mauritius by the country’s largest private company IBL Group. As a group-owned multi partner programme,...
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2.0K
#56: Head for Points – Interview with the UK’s leading website for frequent flyers
Rob Burgess is a leading travel loyalty expert in the UK, reporting on campaigns by airlines and hotels as well as loyalty-led credit...
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1.9K
#55: Vodafone UK’s Loyalty Programme – Very Me Rewards With Camilo Courtenay
Vodafone is renowned internationally as an innovative telecommunications network, operating in many of the world’s most competitive markets such as the UK. ...
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#54: The Role of Simplicity in Driving Customer Loyalty – B2B Marketer of the Year – Margaret Molloy
As winner of the “B2B Marketer of the Year” award, Margaret Molloy is recognised globally as a marketing thought leader. She is the Chief...
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1.9K
#53: Driving Loyalty in Shell Worldwide
Pavel Los is the Global Loyalty Manager for Shell, the world-renowned oil company running loyalty programmes in 21 countries. Shell recently topped the leader...
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1.8K#52: Connecting with Community for Local Loyalty – with Dr Chris Arnold
As a former Creative Director and senior board director of Saatchi & Saatchi, Dr. Chris Arnold is a business strategist, innovative thinker...
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1.8K
#51: The Loyalty Magazine Awards
Every year, loyalty marketers around the world send off their programmes to compete with the best in the industry for the annual Loyalty...
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1.8K
#50: KPMG Customer Research – Connecting with The New Customer
As customers respond to our dramatically different world, trust is becoming an essential ingredient in business, not just to ensure customer loyalty,...
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#49: ONE YEAR BIRTHDAY – Let’s Talk Loyalty – Loyalty Academy Competition
Let’s Talk Loyalty is one year old on August 22nd so today we are celebrating! It’s been an incredible roller-coaster year, filled...
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#48: Etihad Guest – Loyalty Insights from Etihad Airways
Etihad Guest is the loyalty program for Etihad Airways – the flag carrier of the UAE, based in Abu Dhabi. With over...
