The Wise Marketer – Featured News on Customer Loyalty and Reward Programs

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Lululemon Reveals Its New Mobile Payments Push In Loyalty Program Operations

A loyalty—or rewards—program is one of the biggest parts of any mobile payments platform, and as far as some are concerned, it’s...
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Apple Vacations enhances agent loyalty program

Apple Vacations has introduced an enhanced agent loyalty program called Royalties Xchange that includes real-time conversion of points to cash on a...
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Sharaf DG and PointsPay by Loylogic to Provide Points Redemption Choices for Leading Loyalty Programs

Zurich, Switzerland, 13 December 2018 – Sharaf DG and PointsPay announce an exciting new Exclusive partnership that allows loyalty program members to...
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Retail: 10 Inches to Checkout

At ATMs, the PIN is being replaced by preferences. And reward points and even coffee cups. As the number of ATMs in...
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Executive Interview: Dominic Hofer, CEO of Loylogic

We’ve known Dominic for several years and (full disclosure) his company, Loylogic is a sponsor of The Wise Marketer. In fact Loylogic...
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5 reasons why purpose will matter more to the customer experience in 2019

‘Brand purpose’ is not a new concept but it has grown to become a widely-discussed topic in the global marketing landscape, in...
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Chai Point Unveils Loyalty Program with Cashback-Driven and Product-Centric Incentives

Following the launch of the loyalty program, according to a statement by the company, now customers can earn points for every rupee...
Points Named As One of Greater Toronto’s Top 2019 Employers

Canada’s Top 100 Employers Recognizes Points For Third Consecutive Year TORONTO, Dec. 07, 2018 (GLOBE NEWSWIRE) — Points (TSX:PTS) (Nasdaq:PCOM), the global...
Retail technology startup Fetch Rewards raises $8M to fund rapid growth

Fetch Rewards, a Madison-based startup that created a smartphone app where shoppers can scan their grocery receipts to upload codes and save...
MakeCents Announces Mobile Wallet Beta Program Expansion with Seabra Foods

Expands Program from One Seabra Foods’ Retail Location into All 14 Retail Locations Begins Exploring Development and Integration of Loyalty Programs and...

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