The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Leadership
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3.7KCRMC #TBT Interview Series: TGI Fridays Lindsay Eichten and Silvia Flores
CRMC is “Raising the Bar” – TGI Fridays’ Lindsay Eichten & Silvia Flores Tell Two-tales as to Why Returning and rookie attendees...
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3.5KCRMC #TBT Interview Series: Veronica Moturi, Brinks Home & George Khachatyran, Offerfit
Why Do in a Decade What You Can Now Do in Months with Automated Experimentation Shares Offerfit’s George Khachatryan This week’s CRMC...
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3.2KCRMC #TBT Interview Series: Sleep Number’s Lisa Erickson
Lisa Erickson, Senior Director of CRM & Loyalty for Sleep Number Cuts Right to the Chase on What Customer’s Expect Sleep Number’s...
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2.8K
CRMC #TBT Interview Series: Carrie Trotter, VP Theatre Marketing and Loyalty, AMC Theatres
Last Year AMC has Guests Returning to their Old Habits: Will 2023 See Other Brands Re-engage with their Customers? In this episode...
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2.6K
CRMC #TBT Interview Series: Bob Jewell, President Exchange Solutions
Key Ingredients for Powerful Partnerships: Bob Jewell Shares his Recipe for Members to Dig into your Program In this episode from CRMC...
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#357: H & M – Driving Loyalty Both Globally & Locally for 150 Million Fashion Lovers
The Definitive Guide to the Loyalty Rules Engine
Solving the Greatest Challenge in CPG Customer Marketing
Why You Need to Consider Carbon Offsets as a Loyalty Tool
