The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Loyalty Technology
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5.3K7-Eleven expands loyalty program
Last week, 7-Eleven made news with the integration of its new 7-Eleven Bot on Facebook Messenger, which allows millions of 7-Eleven customers...
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8.8K7-11 leads in Digital Transformation
You’ve no doubt been hearing a lot lately about the rise in digital assistants as a key component of the loyalty revolution....
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6.6K2018 Trends: Building the Loyalty Experience
Research firm Forrester has released their 2018 Predictions report and set the marketing world aflutter with its pronouncements of digital disruption, make-or-break...
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3.4KReport: Does the retail future belong to our robot overlords?
The rush to retail automation is the result of multiple converging factors: the need for many retailers to cut costs in the...
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3.9KInsight: Will the Internet of Things be cool or creepy?
By now you’ve heard the statistics: According to Gartner, there are already 6.4 billion devices connected to the internet – and Gartner...
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3.8KReport: What marketing tech will live up to the hype?
Few technology analyses display the elegance and essential understandability of the famed Gartner Hype Cycle. First published in 1995, the Hype Cycle...
