Photo by Elijah O’Donell The loyalty world is frantic to get Gen Z signed onto their programs. They’re young, filled with disposable income...
Local businesses struggle to attract and retain customers. Can locally-focused loyalty programs help? By Len Vraniak Approximately 100 percent of all business...
Remember Radio Shack (a Tandy company)? Great place for plugs and jacks, odd-size batteries, cheap tape recorders and arcane fuses but did...
In Part One, “A Trip Down Memory Lane,” an historical perspective on the ever-changing role of rewards in a loyalty value proposition...
This weeks’ announcement that Visa had launched a new, all-digital loyalty platform for its Latin American and Caribbean bank partners could have...
There are two kinds of rewards: Points and Double Points. And if you really want to stretch things, there are also stars. ...
– 78% of consumers prefer to buy in physical stores because they can see, touch and try the products. – Smartphones and...
The 6th annual loyalty research study for love or money 2018 reveals Australian Millennial’s are the most interested in earning cryptocurrency rewards...
Executing a Loyalty Program Checkup is not just about updating the Program Design – A Plea for Considering the Internal Hygiene Factors...
Executing a Loyalty Program Checkup is not just about updating the Program Design – A Plea for Considering the Internal Hygiene Factors...