Several blockchain experts at the recent Loyalty Live seminar in Chicago discussed the advantages the loyalty industry could achieve by using the...
Though some blockchain efforts, particularly those with cryptocurrencies tied to them, have received some bad raps, the technology is a very effective...
As blockchain providers and technicians look for ways to use the technology to benefit the loyalty industry, they should focus on how...
Its difficult to put this into empirical terms but it sure seems like the pace at which the world is spinning up...
Blockchain technology could provide loyalty programs with several advantages, according to some consultants, and is already in use in one program launched...
For the purposes of this article, imagine if you will, I am the newly installed CEO of a 100 plus location national...
Getting started with segmentation? It can be daunting to face the challenge of making the most of customers in transactional databases. This...
Food delivery giants like Grubhub and Doordash are leading a massive change in the $800 Billion (US and Canada) food and beverage...
Once a poetic way to describe an experienced person, AccorHotels is reading the map of the world in consumers’ faces to direct...
Photo by rawpixel U.S. consumers currently hold about 3.8 billion memberships in customer loyalty programs, and they rely on companies to keep their...