The Wise Marketer – Featured News on Customer Loyalty and Reward Programs

Loyalty Technology

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Charting a Course for the Future of MarTech

It’s much more than hyperbole to say that we have embarked on a new phase of customer loyalty. It has become a...
37

Western Union Implements ReactorCX to Power MyWU Loyalty Program

DENVER — Loyalty Methods (LM) and Western Union (NYSE: WU) recently completed the large-scale and complex project of migrating WU’s MyWU loyalty...
86

Mobivity’s Trusted RedemptionTM Technology Awarded Patent from U.S. Patent & Trademark Office

Digital Redemption Technology Delivers Real-Time Offer Attribution and Ensures One-Time Use to Mitigate Coupon Fraud PHOENIX, August 19, 2021 – Mobivity Holdings...
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Comarch Included in the Latest Now Tech Report on Today’s Promos and Offer Management Providers by Independent Research Firm

We’re pleased to announce that Comarch has been included in the recent “Now Tech: Promotions and Offer Management Providers, Q3 2021” report...
132

Why MarPay Will Be the Next Big Differentiator for Merchants and Loyalty Programs

Winning the war for wallet share in ecommerce and tapping into the $12 billion global market In retail today, competition has never been...
176

Paytronix Order & Delivery Powers KC Hopps in Transforming an 88-Year-Old Restaurant Brand

Restaurant management group wins Paytronix Loyaltees Award as a Customer Experience Expert Newton, MA — August 9, 2021 — Paytronix Systems, Inc.,...
167

HTK Recognised in Forrester’s Now Tech: Promotions and Offer Management Report

IPSWICH, UK – 9 August 2021 — CX and loyalty software provider HTK has today announced their inclusion in Forrester’s Now Tech:...
269

How AI Innovations Are Influencing All Aspects of Marketing

Today artificial intelligence (AI) still sounds like something out of a sci-fi movie, but it’s undoubtedly real. AI is leaving its footprint...
157

Smashburger® Leverages Paytronix AI to IA℠ to Create Data-Driven Loyalty Program that Drives Overall Sales Growth

Leading Fast-Casual Burger Brand Wins Paytronix Loyaltees Award as a Marketing Innovation Icon Newton, MA — July 19, 2021 — Paytronix Systems,...
144

Market Research Platform Suzy Appoints TikTok’s Sofia Hernandez to its Board of Directors

Hernandez, currently TikTok’s Head of U.S. Business Marketing, helped lay the foundation for Suzy’s exponential growth as an early executive Suzy, a...

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