The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Customer Engagement
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4.2KLoyalty through a Millennial lens: 3-part series
We thought we would put the definitive cap on the question that has been dogging loyalty marketers for the past decade by...
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2.7KExecutive Interview: Dennis Becker, CEO of Mobivity
Mobivity has been on our radar for the past year or so as they have been making waves in the restaurant world...
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2.6KSelf-Care 2025: 5 Predictions For How Retail Will Treat Shopper Wellness
If retailers think they can prescribe wellness for their shoppers, their best outcome for success depends, a lot, on prevention. Preventing the...
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3.4KHow Brands are Leveraging Real-Time Consumer Research
Most brands will agree that consumer insights are crucial to the success of any marketing campaign. But critical decisions are still made...
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3.0KSuccessful DTC Retailers Build Community to Create Customer Loyalty
Direct to Consumer retailers are putting a crunch on traditional (brick and mortar) retailers. But in contrast to the biggest DTC retailer...
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4.0KWhat the 1-to-1 Mobile App Boom in Brazil Can Teach Us about Loyalty
Brazilian supermarket chains have launched their own loyalty mobile applications. In the process, they’ve turned technological differentiation into a commodity by focusing...
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8.9KIs Premium Loyalty Right for All Your Customers?
Premium loyalty is proven to work well. Companies like Restoration Hardware and Amazon have had tremendous success with these programs, but they...
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3.0KAmplifying Loyalty Member Count: Part 3
Do traditional advertising tactics like TV, out-of-home, direct mail, and radio still have a place in a hyper-modernized market being slowly enveloped...
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5.4KThe Loyalty Big Picture Report by LoyaltyOne
We’re privileged in that we often get an early look at some of the most important research in loyalty – and today’s...
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1.8KA few minutes about UK Loyalty with Charlie Hills
Charlie Hills is MD and Strategy Lead at Mando Connect. Over the past year, Mando has become one of the leading forces...
Recent Posts
The Technology Driving Innovative Loyalty Programs for Convenience Stores
Serious Factory Made a “Serious Game” for Groupe Renault to Develop Behavioral Skills
Botco.ai Closes Funding to Revolutionize the Healthcare Experience Through Intelligent Chat
How Can Businesses Improve Post-Purchase Engagement with Contactless Marketing Strategies?
Female Salespeople Are 23% Less Likely to be Offered Financial Bonuses Than Male Colleagues, According to HubSpot Research
Loyalty Newswire – February 22nd, 2021
