The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Podcast
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1.5K#34: 119 Customer Loyalty Ideas to beat COVID-19
On 20th March 2020, Adam Posner posted a call to action on LinkedIn asking loyalty and business professionals worldwide to collaborate and...
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1.5K
#33: Loyalty Insights From Epsilon
As the loyalty platform partner for brands like Dell, Dunkin’, and Walgreens, Epsilon powers customer conversations and communications for some of the best brands...
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1.4K
#32: AAdvantage and American Airlines – Caring for Loyal Customers Through Challenging Times
As President of the AAdvantage Program and Vice President of Customer Loyalty and Insights at American Airlines, Bridget Blaise-Shamai leads a team...
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1.3K
#31: Innovative Ideas and Emerging Tech in Loyalty
[Editor’s Note: Our regular readers should already be familiar with Simon Rowles and Beyonde. Simon is the Managing Director of Beyonde. He...
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1.3K
#30: (Before Covid 19) Five UK Marketing Trends for 2020
This episode of “Let’s Talk Loyalty” was recorded in early March 2020; some weeks before all of our lives were consumed by...
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1.2K
#29: Rewarding Loyalty With Luxury Experiences
The Chalhoub Group is the largest retailer for luxury across the Middle East since 1955 with over 12,000 employees and a portfolio...
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1.2K
#28: Coronavirus Challenges – Solutions for Convenience Retailers
[Editor’s Note: There seems to be no limit to the impact of COVID-19 on our citizenry and our business world. Some retailers...
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1.1K#27: Customer Loyalty and Landscape Research – South African Insights
With an extra-ordinary career spanning almost 30 years for some of the world’s top loyalty brands, Amanda Cromhout is a recognised leader...
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1.0KLet’s Talk Loyalty Podcast #26: Australia’s Favourite Loyalty Programme – flybuys – 5 Lessons Learned in 25 Years
Coalition programmes are notoriously difficult to get right. Managing partners, data and a compelling value proposition are extremely difficult to do –...
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1.1KLet’s Talk Loyalty Podcast #25: Emirates Skywards, Loyalty Programme for Emirates and Fly Dubai
Airline loyalty programmes around the world are recognised and respected as the pioneers of the industry, driving billions of dollars of ancillary...
Recent Posts
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BrandMaker Research Shows Marketing Ops Critical to Effective Campaign Planning & Workflow Management
TCN Launches TCN Operator, Its Next-Generation Call Center Platform with a Comprehensive Suite of Automated Agent Tools and Advanced Apps
