The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Podcast
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3.6K#170: The Role of Simplicity Driving Success & Advocacy (Short Summary Show)
Today’s episode features what I’ve learned from my previous discussion with Margaret Molloy, a globally-recognised marketing thought leader who advocates simplicity as...
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3.6K
#169: Panera Bread Shares Subscription Insights – Its Powerful, Disruptive Approach to Customer Loyalty
Panera Bread is a US bakery chain consisting of over 2,000 cafés, and it operates one of the restaurant industry’s largest loyalty...
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3.6K
#168: Shell Shares Key Insights for It’s Award-winning UK & China Programmes (Show Summary)
As one of the world’s largest retailers, Shell is well-known for its fuel stations and increasingly popular convenience stores around the world....
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3.7K
#167: Fred Reichheld – Loyalty Industry Legend – Launches “Winning On Purpose – the Unbeatable Strategy of Loving Customers”
As the creator of the “net promoter system”, Fred Reichheld is a true legend in the loyalty industry. His career spans 44 years as...
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3.5K
#166: Community, Connection and Neuro-Diversity – Loyalty-led Marketing with Dr Chris Arnold (Short Summary Show)
Dr Chris Arnold is a marketing strategist and a “proudly dyslexic” champion of thinking differently. With a deeply held belief in the power...
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