The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Podcast
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8.4K#243: How Can Loyalty Marketers Support Sustainability Goals?
Sustainability is both an urgent and an important focus for businesses, and one that loyalty marketers can play an important role in...
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8.0K
#241: Payback Germany – A World Famous Coalition Program (Short Summary Show)
Payback is widely respected as one of the most innovative companies in Germany, with over 80 million members in six international markets...
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7.6K
#240: Collinson’s Daniel Cantorna Shares Loyalty Insights and Innovation from the Asia Pacific Region
In the Asia Pacific region, pioneering brands lead the way for digitally-demanding consumers by personalizing their experiences using big data and artificial...
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7.7K
#238: Cookies Causing Chaos – with Epsilon’s Elliott Clayton (Short Summary Show)
In January 2020, Google announced that it would no longer support third-party cookies for users of the Chrome browser. What sounded like...
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7.5K
#237: Del Yeah Rewards: Del Taco’s Key Component for Business Growth
Del Taco is the world’s second-largest Mexican fast-food restaurant chain, and its loyalty program is playing a vital role in its popularity...
Recent Posts
Finding Sporting Goods Sales When Customers Throw In The Towel
#357: H & M – Driving Loyalty Both Globally & Locally for 150 Million Fashion Lovers
#357: H & M – Driving Loyalty Both Globally & Locally for 150 Million Fashion Lovers
The Definitive Guide to the Loyalty Rules Engine
Solving the Greatest Challenge in CPG Customer Marketing
Why You Need to Consider Carbon Offsets as a Loyalty Tool
