The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Executive Interview
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1.3KWomen in Loyalty: Episode 9 — Sandra Sanderson, Sobeys
Kicking off 2022 in the Women in Loyalty™ series is Sandra Sanderson, a renowned North American CMO, and currently SVP of Marketing...
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Women in Loyalty: Episode 8 — Kimberley Stuart, Kent
Charging forward in the Women in Loyalty series, Kimberley Stuart, Head of Marketing, Kent, joins us as featured guest for Episode 8...
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1.3KB2B vs B2C Loyalty Programs: What Are the Key Differences?
We’ve heard it said on more than one occasion that “B2B loyalty is just the same as consumer loyalty”. Not true. There’s...
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1.3KCoffee with Comarch Loyalty | Episode 4: Paula Thomas
The fourth episode of the Coffee with Comarch Loyalty podcast features Paula Thomas, CLMP, host of “Let’s Talk Loyalty”. In this episode,...
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1.1KCertified Loyalty Marketing Professional Workshop Comes to Dubai
The Loyalty Academy™ is pleased to announce the first ever CLMP™ (Certified Loyalty Marketing Professional) workshop in the Middle East/North Africa (MENA)...
Recent Posts
5 Inflation-Inspired Ideas For Improving Retail Loyalty Now
CRMC #TBT Interview Series: Yan Côté, US Consumer Marketing Director, ExxonMobil
Loving the Lifestyle: How lifestyle rewards can help loyalty programs differentiate and drive brand stickiness
Mission: Loyalty – Episode 5 – Learn From the World’s Biggest Brands
Mission: Loyalty – Episode 5 – Learn From the World’s Biggest Brands
#309: The Future of Crypto Rewards – Research from the Loyalty Academy and Bakkt
