The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
All posts tagged "Wise Reads"
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27Customer Engagement7 Creative Ideas to Maximize Your Marketing Impact
Marketing is much more than brand promotion; that’s only a part of it. It involves a much more in-depth analysis and tactics...
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64RetailHalloween 2020 Spending Predictions
A recent survey was conducted from the data gathered on how American households will celebrate Halloween 2020. CouponLawn has revealed data on...
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122RetailPandemic-Era Altruism: 3 Lessons From Pedigree, Kroger, Zappos and More
The Pandemic Has Taken A Lot Out Of Us. So More People Are Giving Back. With the pandemic earlier this year effectively...
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100Retail3 Ways Walmart+ Will Change Distribution For All
Let’s Unpack What Walmart WMT+0.2%+ Means To The Supply Chain When the Walmart+ member delivery program launches on Sept. 15, the materials...
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92Retail6 Predictions For Back-To-School Spending, And How Staples, Walmart And Others Act
Let’s Hope Retailers Have Ordered A Lot Of Erasers Back to-school season is upon us, and parents are learning a lot about...
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129Events[Right Now] The Festival of Marketing is Going Digital for an Unmissable Week of Learning
The Festival of Marketing has begun! It’s now Day 2 of their week-long event addressing the biggest issues facing marketers during these...
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188RetailFuel Loyalty Program Members Purchase Way More Fuel Than Non-Members
People ask for loyalty program metrics on a regular basis. The hard numbers are not easy to obtain because most brands, for...
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231RetailLoyalty Programs and Exit Costs
GRINCH OR CUSTOMER ADVOCATE? The case against Loyalty Programs1 Consumers love Loyalty Programs, enrolling in many of them in the typical household...
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291Customer Experience[Webinar] Serving Up New Experiences and Engagement in a New Normal
Thanks to all who participated and attended in our recent webinar titled Serving Up New Experiences and Engagement in a New Normal....
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430B2B[Webinar] Lessons Learned Through Building Loyalty Channels
Webinar recording for Lessons Learned Through Building Loyalty Channels is below According to a study by McKinsey & Company in April 2020,...
