The Wise Marketer – Featured News on Customer Loyalty and Reward Programs

Webinar

125

Women in Loyalty: Episode 3 — Cheryl Nuttall

The 3rd episode in the Women in Loyalty™ series features Cheryl Nuttall, Director, Enterprise Strategy — Loyalty at FIS. Tune in to...
161

[Webinar] ROI Modeling Techniques & Loyalty Campaign Results

Discover how loyalty ROI modeling deeply impacts loyalty campaign metrics. We examine ROI modeling techniques, segmentation approaches, and how to use the...
162

Women in Loyalty: Episode 2 — Canadian Retail Panel

In partnership with Exchange Solutions, Episode 2 in the Women in Loyalty™ series features three influential women who describe their personal experiences...
189

[Webinar] How to Integrate Online and Offline: The Arhaus Story

Knowing that shoppers abandon websites more frequently than they buy, furnishings company Arhaus needed to connect with shoppers to drive sales and...
164

[Webinar] How Servco Used a Customer 360 to Empower Teams Across Their Enterprise

Servco, a leader in automotive products and services, was undergoing a digital transformation and faced the challenge of having an accurate C360...
284

[Webinar] Key Performance Indicators and Loyalty Dashboards

As key performance indicators (KPIs) become more prevalent in loyalty marketing analysis, the importance of dashboards to indicate progress vs program goals...
208

[Webinar] Emotional Connection: Stop And Shop’s Journey to a Human-Centric Approach in Grocery

Stop & Shop has been a neighborhood grocer across the Northeast for more than a century. Known for its convenient locations, it...
254

[Webinar] The Current Trends and Technologies Shaping the Future of Customer Experiences

Our increasingly digital, always-on world is transforming the ways companies connect to customers on a daily basis. Now more than ever, customer...
289

[Webinar] Consumer Loyalty: Building Consistent Engagement in Everyday Retail

The brands competing in “Everyday Spend Retail” represent the heart of the consumer household budget. Visits in grocery, pharmacy, and fuel are...
202

[Webinar] Prioritizing Customer-Centricity in the Age of COVID-19 With Allen Edmonds

Allen Edmonds has been crafting world-renowned men’s shoes in American since 1922. Despite being in business for nearly 100 years, nothing could...

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