The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Data-Driven Marketing
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3.7KThe Loyalty Newswire – January 28, 2019
It’s Data Privacy Day so it’s a good time to review some of the bigger data fraud / privacy / breach /...
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Hatch Loyalty Completes Sale of Belly Assets, Finalizes Shift from SMB to Enterprise
The sale of the SMB product line empowers Hatch Loyalty to dedicate its full efforts to product development and growth of its...
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12.4K1Four Loyalty Lessons from Behavioral Science
What we learned from Nudgestock 2018 We recently attended Ogilvy’s spectacular festival of behavioral science, which further discovered the complexities behind human...
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3.6KA quick guide to getting started with Segmentation
Getting started with segmentation? It can be daunting to face the challenge of making the most of customers in transactional databases. This...
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5.3KThe Tactile Shopper: Brick & mortar retailers’ unique edge over online-only players
“It has long been the argument that only a fool would suggest that brick-and-mortar retail is doomed. It is just mediocre, uninspired,...
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