The origin of the holiday is unknown, but it’s likely that the intent was a prompt to genuinely get to know your...
A loyalty rewards program provides companies with a vast array of customer data and loyalty analytics. Loyalty programs benefit companies in terms...
The numbers are difficult to fathom when you get right down to them: 90% of all data in existence online has been...
A perfect 360-degree customer view is, quite simply, the holy grail for marketers. It’s a vision where strategic decision makers have access...
In their efforts to eliminate marketing misfires in the aisles, more retailers are investing in ways to physically connect with their customers...