The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Data-Driven Marketing
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9.8KHow Data Analytics is transforming Loyalty Rewards Programs
A loyalty rewards program provides companies with a vast array of customer data and loyalty analytics. Loyalty programs benefit companies in terms...
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3.6KConsumer Data Concerns Continue to Erode Confidence
The numbers are difficult to fathom when you get right down to them: 90% of all data in existence online has been...
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4.5KTarget Circle Expansion Shows True Value of Customer Data
A perfect 360-degree customer view is, quite simply, the holy grail for marketers. It’s a vision where strategic decision makers have access...
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5.2KHow Artificial Intelligence Is Changing Kroger, Walgreens And Others
In their efforts to eliminate marketing misfires in the aisles, more retailers are investing in ways to physically connect with their customers...
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3.5KThe Loyalty Newswire – January 28, 2019
It’s Data Privacy Day so it’s a good time to review some of the bigger data fraud / privacy / breach /...
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Loyalty Newswire – September 26th, 2022
Insights on the Future of Travel Loyalty With Global Flight’s Ravindra Bhagwanani
What Is a Customer Service Knowledge Base