The Wise Marketer – Featured News on Customer Loyalty and Reward Programs
Data-Driven Marketing
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1.1KTCN Launches TCN Operator, Its Next-Generation Call Center Platform with a Comprehensive Suite of Automated Agent Tools and Advanced Apps
A scalable and flexible cloud-based platform, TCN Operator’s features include omnichannel communications, business intelligence, reporting & analytics, data management & compliance, workforce...
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947GroundTruth Shares the Keys To Measuring Retail Foot Traffic as the Economy Reopens
Editor’s note: Stepping inside a store is not the same as it was before the COVID-19 mandatory quarantine regulations, but the optimism...
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1.6KIncentive Loyalty Programs: The Difference Data Makes
It shouldn’t come as a shock to hear that data analytics is becoming an increasing necessity for the modern business, whether B2B...
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2.3K6 Wise Ways to Save Time and Money When Running a Business
Building a profitable business requires two crucial steps — increasing sales and saving money. The first is a primary goal of every...
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1.3KMission in Action: Are You Losing Loyalty Members After Sign-Up?
How ‘Data Nerds’ Found 1M Lost Souls Poor “data piping” can cause a company to lose valuable reward members before they even...
Recent Posts
5 Inflation-Inspired Ideas For Improving Retail Loyalty Now
CRMC #TBT Interview Series: Yan Côté, US Consumer Marketing Director, ExxonMobil
Loving the Lifestyle: How lifestyle rewards can help loyalty programs differentiate and drive brand stickiness
Mission: Loyalty – Episode 5 – Learn From the World’s Biggest Brands
Mission: Loyalty – Episode 5 – Learn From the World’s Biggest Brands
#309: The Future of Crypto Rewards – Research from the Loyalty Academy and Bakkt
